Should I buy BT Group stock in 2025?

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At HelloSafe, our expert has been tracking the performance of BT Group for over three years. Every month, hundreds of thousands of users in the UK trust us to decipher market trends and identify the best investment opportunities. Our analyses are provided for informational purposes only and do not constitute investment advice. In accordance with our ethical charter, we have never been, and will never be, compensated by BT Group.

What is BT Group?

How much is BT Group stock?

The price of BT Group stock is rising this week. As of now, BT Group trades at 194.15p, increasing by 1.25p over the last 24 hours and up 1% over the past week. The group’s market capitalization stands at £19.22 billion, with an average daily volume of 1.56 million shares over the last three months. The price-to-earnings (P/E) ratio is 10.26, and the dividend yield is currently 4.20%. At present, the stock beta is not specified, but strong recent performance reflects resilience and active investor interest. Investors should be mindful that, after rapid gains, short-term volatility can increase around current price highs.

Our full analysis on BT Group stock

We have reviewed BT Group’s latest financial results along with its equity performance spanning the past three years, merging multiple data points—financial health, technical indicators, market sentiment, and peer benchmarking—using our proprietary research methodology. Our synthesis provides a comprehensive picture that shed light on both the short- and long-term positioning of this telecom leader. So, why might BT Group stock once again become a strategic entry point into the UK’s telecommunications sector in 2025?

Recent performance and market context

BT Group stock has delivered an exceptionally strong rebound, with the share price rising over 40% year-on-year and gaining 31% in the last six months to reach 194.15p, near the upper end of its 52-week range (125.81p–197.35p). This sustained outperformance contrasts with the broader market’s more modest recovery, underscoring renewed confidence in the group’s strategic transformation. The company’s recent announcement of robust normalized free cash flow (£1.6 billion, above expectations) and net income growth (+23% year-over-year) has reassured the market about its efficiency measures and balance sheet strength. Notably, executive leadership transitions—particularly the arrival of Allison Kirkby as CEO in February 2024—have brought further clarity to BT Group’s operational turnaround and future vision. In parallel, macroeconomic signals in the UK continue to strengthen, with rising fibre broadband and mobile data consumption supporting long-term sector tailwinds.

Technical analysis

From a technical perspective, BT Group presents a remarkably bullish profile. The latest RSI (76.03) confirms short-term overbought conditions, yet such momentum is often a hallmark of early-stage uptrends after prolonged basing. The MACD value (5.62) also signals upward price acceleration. Importantly, new “golden cross” formations in weekly moving averages (20/50/100/200 day: 186.69p, 176.51p, 166.98p, 155.61p, all showing buy signals) demonstrate clear technical strength and attractive trend persistence, distinguishing BT Group from its telecommunications peers. Key support is established at 187.77p, with immediate resistance at 200.73p; a breakout above this level could trigger a further bullish wave. Additionally, robust momentum has carried BT Group well above key technical floors, providing the confidence to view recent dips as promising buy-the-dip opportunities.

Fundamental analysis

BT Group’s fundamentals have strengthened considerably, driven by operational discipline and strategic repositioning. The group reported £20.36 billion in annual revenues, a slight decline from the previous year, but significantly improved profitability: pre-tax profit surged to £1.33 billion (+12.5%), and net income climbed to £1.05 billion (+23%). The P/E ratio stands at a compelling 10.26, positioning the stock attractively both against UK sector peers and its own multi-year average. At a 4.20% dividend yield, BT Group provides both income and capital appreciation for shareholders, bolstered by a payout policy that remains resilient through market cycles. Other key strengths include:

• Market-leading fibre and 5G coverage throughout the UK, driving long-term recurring revenue.
• A prominent and trusted household brand synonymous with critical infrastructure.
• Aggressive investment in AI, automation, and digital transformation to streamline operations and maintain competitive edge.
• Structural cost savings, with workforce reductions and streamlining initiatives targeting increased operational leverage over the next cycle.

In summary, the group’s innovation focus and strategic clarity are combining to justify a significant rerating of the shares relative to historical discounts.

Volume and liquidity

The liquidity profile of BT Group is robust, with an average daily volume of 1.56 million shares over the last three months, which ensures tight spreads and market confidence. The large public float encourages active valuation and responsiveness to positive news and catalysts, creating an ideal environment for both institutional and retail participants. Such deep liquidity not only limits volatility during broader market swings but also underpins the ability to establish or adjust positions efficiently without excessive slippage.

Catalysts and positive outlook

Multiple forward-looking catalysts reinforce BT Group’s entry into a new expansion cycle. The UK’s ongoing fibre network build-out, where BT Group is the clear market leader (“Openreach” unit), continues to attract regulatory and government support, unlocking further high-margin revenue opportunities. The company’s swift uptake in 5G infrastructure is positioning it for the next chapter of data-driven growth. Additionally, the group’s digital and AI-powered reorganisation plan—including automation, enhanced cybersecurity offerings, and future-ready product lines—not only reduces costs but prepares the company for emerging telecom trends. Organisational transformation, highlighted by the CEO’s vision and future carve-out of international business units, offers avenues for unlocking value while sharpening core UK operations. Complementing these growth initiatives, BT Group demonstrates a resolute commitment to robust ESG practices, including energy efficiency improvements and community engagement, appealing to the broader investment community.

Investment strategies

For investors seeking tactical or strategic entry points, BT Group’s multi-faceted transformation offers appeal on several horizons:

• Short-term: Investors can capitalise on continued momentum and high trading volumes as shares approach technical resistance. The possibility of additional breakouts, supported by new product launches or quarterly financial disclosures, suggests room for further upside.
• Medium-term: The company’s market share gains in fibre and mobile, improvement in profitability, and cost-optimisation benefits from automation are expected to support earnings and dividend stability. For those looking to establish a position ahead of major catalysts—such as regulatory milestones or international business reorganisation—current levels seem timely.
• Long-term: As BT Group cements its leadership in next-generation technology and UK digital infrastructure, holding throughout the cycle offers the prospect of compound returns. Recurring revenues, brand strength, and ongoing innovation collectively suggest that patient investors could be well rewarded as secular market dynamics shift further in favour of data and cloud-connected services.

Is it the right time to buy BT Group?

Bringing together all technical, fundamental, and strategic elements, BT Group appears particularly well positioned to enter a new bullish phase. The recent surge in share price is well supported by volume and institutional flows, confirming that confidence is returning to this iconic UK stock. A disciplined approach—capturing short-term volatility while anchoring on multi-year upside drivers—seems to represent an excellent opportunity. Investors benefit from a rare confluence: attractive valuation, healthy dividend yield, leadership in transformative technology, and supportive UK market context. The fundamentals justify renewed interest, and with a new management team accelerating both growth and innovation, BT Group may indeed be entering an era where it regains its place as a core holding in UK growth-focused portfolios.

The consistency of positive operating leverage, ongoing fibre and 5G expansion, and reinforced commitment to shareholder returns speak for the sustainability and attractiveness of BT Group’s investment thesis. For those poised to participate in the digital transformation of the UK economy, the current market phase could mark a strategic moment to act and secure exposure to one of the sector’s most compelling recovery stories—one that combines reliable income, innovation, and leadership in telecommunications.

How to buy BT Group stock in the UK?

Buying BT Group stock online is simple, secure, and can be done in minutes with a regulated UK broker. Investors typically choose between buying shares outright (cash/spot purchase) or trading Contracts for Difference (CFDs) for exposure to price movements. Both methods offer advantages for private investors, depending on risk and strategy. A detailed broker comparison is available further down the page to help you choose the platform that suits your needs.

Spot buying

When you buy BT Group shares for cash, you become a direct shareholder and benefit from dividends and capital gains. Most UK brokers charge a fixed commission per trade, commonly around £5–£10. This method is straightforward and ideal for long-term investors.

Gain scenario

If the BT Group share price is £1.94, you can buy around 515 shares with a £1,000 stake, including a brokerage fee of around £5.

If the share price rises by 10%, your shares are now worth £1,100.

Result: +£100 gross gain, i.e. +10% on your investment.

Trading via CFD

CFDs (Contracts for Difference) allow you to speculate on the price of BT Group shares without owning the underlying stock. They are popular for short-term trading and offer leverage, but include costs such as the spread (difference between buy/sell price) and overnight financing if positions are held beyond one day.

CFD Gain Scenario: BT Group Shares

You open a CFD position on BT Group shares with 5x leverage, using a £1,000 stake.

This gives you market exposure of £5,000.

✔️ Gain scenario:

If the stock rises by 8%, your position gains 8% × 5 = 40%.

Result: +£400 gain, on a bet of £1,000 (excluding fees).

Final advice

Before investing, always compare broker fees, available features, and regulatory guarantees to find the best solution for your needs. The choice between spot buying and CFDs depends on your investment objectives, time frame, and risk appetite. Use the broker comparison further down the page to make an informed decision and invest with confidence.

Our 7 tips for buying BT Group stock

The latest news about BT Group

BT Group’s share price rises to a new 52-week high amid positive trading momentum. The stock has climbed to 194.15p, marking a 1% gain over the past week and a year-high close, reflecting continued investor confidence in the company’s transformation and UK-focused growth strategy. Market participants have welcomed recent signals of operational improvement and stable domestic positioning.

BT Group’s fibre network rollout in the UK delivers substantial progress and underpins future value creation. Recent updates confirm the company’s leadership in fibre-enabled services, with further expansion of “Openreach” infrastructure reaching new communities nationwide. This enhances BT Group’s appeal as a long-term play on national digital transformation and connectivity, both priorities for UK policymakers and businesses.

CEO Allison Kirkby’s strategic plan for workforce optimisation and AI adoption receives positive market reaction. As part of its transformation, BT Group is advancing plans to leverage artificial intelligence for improved service delivery and operational efficiency, reinforcing investor optimism about margin growth. This business direction aligns closely with broader UK technology sector trends and innovation funding.

Strong free cash flow and dividend yield support BT Group’s position as an attractive income stock for UK investors. The company’s latest financials show a robust £1.6 billion in normalised free cash flow and confirm a 4.20% dividend yield, which remains appealing in the current UK interest rate environment. These results promote BT Group as a reliable choice for portfolio income generation.

Technical indicators signal persistent buying momentum as BT Group outperforms local industry benchmarks. Overbought technicals (RSI 76.03, MACD positive, moving averages all on buy signals) highlight the upward trend, suggesting that UK institutional flows and retail participation are supporting the current rally. These factors position BT Group as one of the market’s standout stories for the period.

FAQ

P. Laurore

Finance expert

Co-founder of HelloSafe and holder of a Master's degree in finance, Pauline has recognised expertise in personal finance, which she uses to help users better understand and optimise their financial choices. At HelloSafe, Pauline plays a key role in designing clear, educational content on savings, investments and personal finance. Passionate about financial education, Pauline strives, with every piece of content she oversees, to provide reliable, transparent and unbiased information for independent and informed financial management. To this end, she has tested over 100 trading platforms to help internet users make the right choices.