Should I buy EasyJet stock in 2025?

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At HelloSafe, our expert has been tracking the performance of EasyJet for over three years. Every month, hundreds of thousands of users in the UK trust us to analyse market trends and identify the best investment opportunities. Our analyses are provided for informational purposes only and do not constitute investment advice. In accordance with our ethical charter, we have never been, and will never be, compensated by EasyJet.

What is EasyJet?

The EasyJet stock price

The price of EasyJet stock is down this week. As of now, EasyJet trades at 525.80 GBp, reflecting a 24-hour drop of 1.31% while the weekly move has turned negative. The company’s market cap stands at £4.04 billion and average daily volume is 5.16 million shares over three months. With a P/E Ratio of 9.74 and a dividend yield of 2.27%, the stock also has a beta of 2.29, indicating higher volatility versus the broader market. This heightened volatility can create both challenges and unique trading opportunities for investors.

Our full analysis of EasyJet stock

We have conducted an in-depth review of EasyJet’s latest financial statements alongside the stock’s robust track record over the past three years, cross-referencing financial ratios, technical signals, and peer comparisons via advanced analytical models. Our process synthesises both qualitative and quantitative data from multiple reputable sources, ranging from macroeconomic trends to sector dynamics. So, why might EasyJet stock once again become a strategic entry point into the European airline sector in 2025?

Recent performance and market context

EasyJet’s share price has demonstrated impressive resilience and upward momentum, standing at 525.80 GBp as of early July 2025. Over the past year, the stock has climbed by 18.37%, significantly outpacing many benchmarks and peer airline stocks. This performance is especially noteworthy given persistent macroeconomic uncertainties, fluctuating fuel costs, and competitive pressures across the aviation sector. Key recent events—such as the affirmation of its 2025 targets despite cost headwinds, robust summer travel demand, and effective management of operational disruptions—have all contributed to improved market sentiment. The company’s proactive expansion of its European route network (now spanning over 1,024 destinations in 36 countries) and continued leadership as a low-cost carrier support its strong market positioning. Such advancements, combined with the recent easing of travel restrictions in several core markets, set a favourable backdrop for EasyJet’s commercial momentum and underscore the legitimacy of renewed interest from institutional and long-term retail investors alike.

Technical analysis

From a technical perspective, EasyJet’s chart structure suggests that the current trading range is presenting interesting entry opportunities for active investors. While the 14-day RSI stands at 40.84—momentarily suggesting the stock is neither overbought nor deeply oversold—the recent retracement from six-month highs has placed EasyJet onto a strong technical support at 523.80 GBp (its recent session low). Key moving averages (20-, 50-, and 200-day) are gradually converging, with the longer-term averages situated just above the current price. This configuration is often seen as an early sign of potential bullish reversals, especially when validated by sustained volume and improving sentiment. Furthermore, while both MACD and traditional moving averages have recently signalled caution, active investors may spot value at these levels, especially given the proximity of support and analyst forecast of 27.31% upside. Overall, the stock’s structural resilience and technical environment suggest that EasyJet could be entering a new phase of upward momentum, provided key supports hold.

Fundamental analysis

On the fundamentals, EasyJet’s strengths are hard to overlook. The company reported significant year-on-year growth in core metrics: semi-annual revenues rose by over 8%, directly mirroring the +8% growth in passenger numbers (now exceeding 18.24 million in H1 2025). The network effect of innovation—expanding services, integrating new fuel-efficient aircraft (such as A320neo and A321neo models), and deepening cost discipline—has enabled EasyJet to protect its margins even amid operational headwinds. Despite reporting a short-term pre-tax loss of £394 million in H1 (wider than consensus expected), EasyJet maintained operational cash flow and reaffirmed its full-year guidance, signalling confidence and clarity in management execution. Currently, the stock trades at a P/E ratio of 9.74, which is highly attractive relative to both the sector average and EasyJet’s own historic multiples, particularly when factoring in the anticipated rebound in passenger demand and the solid 2.27% dividend yield now offered to shareholders. The underlying growth in ancillary revenues (e.g., luggage, priority boarding, holiday services), successful network optimisations, and strong execution in yield management all strengthen the case for further re-rating of the stock. Furthermore, EasyJet’s consistent brand appeal, cost discipline, and market share in several key airports consolidate its fundamental strengths and justify renewed investment appetite.

Volume and liquidity

Liquidity remains a powerful support for EasyJet’s valuation dynamics. The stock boasts a vibrant average daily trading volume of 5.16 million shares—a clear sign of deep market participation and sustained institutional attention. Such consistent volume reassures both new and seasoned investors that position adjustments can be executed efficiently with limited slippage. The free float is also highly attractive for dynamic capital flows, allowing valuation to rapidly reflect new information and strategic shifts. In today’s algorithm-driven trading environment, a liquid stock like EasyJet inspires additional confidence as buy-side and sell-side flows can be absorbed without undue volatility. This underpins both tactical trading strategies and longer-term portfolio allocations, making EasyJet an attractive vehicle for diversified investment exposure within the travel and transport sector.

Catalysts and positive outlook

Multiple bullish catalysts underpin a positive scenario for EasyJet over the remainder of 2025 and into 2026. The imminent summer travel period is anticipated to see record leisure and business demand, with EasyJet ideally positioned thanks to its flexible pricing model, attractive route portfolio, and competitive cost base. Management’s commitment to growing available seat kilometres (ASK) by approximately 8% this fiscal year, while targeting over £1 billion in pre-tax profit longer-term, highlights strong future ambitions and operational scalability. Recent investments in digital platforms, sustainability (notably increased deployment of fuel-efficient aircraft and ongoing ESG initiatives), and customer experience improvements have only amplified EasyJet’s brand equity with both the travelling public and corporate clientele. Moreover, ongoing consolidation trends among European carriers, shifting consumer preferences towards budget and flexible travel options, and the company’s proven ability to rapidly adapt to regulatory and macroeconomic changes further reinforce long-term growth prospects. Positive analyst sentiment, consensus target prices (+27% upside versus current levels), and confirmed guidance—all set against the backdrop of a recovering aviation sector—add further conviction to the investment case.

Investment strategies

EasyJet appeals to a wide array of investment horizons and strategies. For short-term traders, the stock’s pronounced volatility (beta of 2.29) and clear technical reference points afford frequent trading opportunities, especially when momentum shifts occur around key supports and resistances. Medium-term investors could consider positioning into current price weakness, viewing any further pullback as a chance to accumulate ahead of forecast summer volume surges and quarterly reporting cycles. For the long-term, EasyJet’s compelling fundamentals—as evidenced by its robust traffic growth, innovation in fleet renewal, strong cost controls, and clear capital allocation strategy—suggest that the stock is well suited to benefit from systemic shifts in European travel demand and the secular rise of low-cost carriers. Meanwhile, its ISA eligibility further enhances its appeal for UK-based retail investors seeking tax-efficient income and growth potential.

Is it the right time to buy EasyJet?

In sum, EasyJet exhibits a formidable set of strategic and financial strengths: double-digit annual price performance, a deeply liquid stock profile, undervalued earnings multiple, confident expansion into new markets, and sophisticated risk management, coupled with active deployment of new aircraft and an expanding digital business. These factors converge to suggest that EasyJet may be entering an attractive bullish phase, well supported by market data, sector trends, and investor confidence. For those seeking exposure to a dynamic, growing, and resilient player within European aviation with compelling short- and long-term prospects, EasyJet certainly seems to represent an excellent opportunity at current levels. The stock’s solid position as a sector leader, with clear catalysts ahead, justifies renewed interest and careful consideration among discerning investors looking ahead to 2025 and beyond.

How to buy EasyJet stock in the UK?

Buying EasyJet stock online is straightforward and secure thanks to regulated UK brokers. Everyday investors can choose between two main methods: spot buying (direct ownership) or trading via contracts for difference (CFDs) for leveraged exposure. Both methods are accessible on digital platforms, offering transparent pricing and investor protection. To help you find the right service for your needs, a broker comparison is available further down this page.

Cash buying

A cash purchase means directly buying EasyJet shares on the London Stock Exchange and holding them in your account. Typical fees include a fixed commission per trade, often around £5–£10, depending on the broker and order size.

Gain scenario

If the EasyJet share price is £5.26, you can buy around 190 shares with a £1,000 stake, including a brokerage fee of around £5.

If the share price rises by 10%, your shares are now worth £1,100.

Result: +£100 gross gain, i.e. +10% on your investment.

Trading via CFD

CFD (Contract for Difference) trading allows you to speculate on EasyJet’s price movements without owning the shares. Fees include the spread (the broker’s margin) and overnight financing if you hold positions open for more than one day.

CFD Trading Example: Gain Scenario

You open a CFD position on EasyJet shares, with 5x leverage using a £1,000 stake.
This gives you a market exposure of £5,000.
✔️ Gain scenario:
If the stock rises by 8%, your position gains 8% × 5 = 40%.
Result: +£400 gain, on a bet of £1,000 (excluding fees).

Final advice

It’s important to compare brokers’ fees, minimum deposit requirements, and available features before investing in EasyJet shares. Choosing between spot buying and CFDs depends on your goals and risk comfort—be it for long-term ownership or for active, short-term trading. For more details, see the broker comparison further down the page.

Our 7 tips for buying EasyJet stock

The latest news about EasyJet

EasyJet confirms 2025 growth objectives despite operational disruptions in Southern Europe. In the last week, EasyJet reaffirmed its FY2025 growth and profitability targets, maintaining an 8% planned increase in seat capacity and strong summer demand, even in the face of short-lived operational disruptions from strikes in Spain. This resilience underlines management’s confidence and the company’s solid fundamentals in the UK market.

Strong passenger growth continues, with UK routes seeing rising volumes year-on-year. Recently published interim results show EasyJet carried 18.24 million passengers in the last six months, an 8% year-on-year increase, with UK routes highlighted as major contributors to this expansion. This reinforces EasyJet’s role as a key operator at major British airports and supports future earnings prospects.

EasyJet’s share price posts robust gains over the past year, outperforming domestic index benchmarks. On the London Stock Exchange, EasyJet stock has gained over 18% in a year, far surpassing the broader FTSE 250 performance. This strong price appreciation reflects both investor optimism and recognition of EasyJet’s strategic execution in the competitive UK aviation landscape.

Consensus analyst target signals substantial upside for EasyJet stock in the UK context. Recent consensus from leading city analysts puts the 12-month price target at 677.8 GBp, a 27% upside from current levels. This guidance, supported by positive earnings trends and demand outlook, is strongly referenced in UK brokerage research notes.

UK tax advantages and ISA eligibility provide additional incentives for British investors in EasyJet shares. With EasyJet shares fully eligible for UK ISAs and benefiting from advantageous local tax treatment on dividends and gains, British investors are well positioned to take advantage of potential future returns, further boosting the stock’s attractiveness in the domestic market.

FAQ

P. Laurore

Finance expert

Co-founder of HelloSafe and holder of a Master's degree in finance, Pauline has recognised expertise in personal finance, which she uses to help users better understand and optimise their financial choices. At HelloSafe, Pauline plays a key role in designing clear, educational content on savings, investments and personal finance. Passionate about financial education, Pauline strives, with every piece of content she oversees, to provide reliable, transparent and unbiased information for independent and informed financial management. To this end, she has tested over 100 trading platforms to help internet users make the right choices.