Should I buy Vodafone stock in 2025?

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At HelloSafe, our expert has been tracking the Vodafone share price for over three years. Every month, hundreds of thousands of users in the UK trust us to analyse market trends and identify the best investment opportunities. Our analyses are written for informational purposes and do not constitute investment recommendations. In accordance with our ethical charter, we have never been, and will never be, compensated by Vodafone.

What is Vodafone?

The price of Vodafone stock

The price of Vodafone stock is rising this week. Vodafone is currently trading at 79.14 GBP, showing a 0.46% increase over the last 24 hours and a weekly gain of 0.95%. Its market capitalisation stands at £19.35 billion, with an average three-month daily volume of 105.61 million shares. As of now, the stock has no applicable P/E Ratio due to negative earnings, offers a solid 4.8% dividend yield, and maintains a relatively low beta of 0.43. This combination points to moderate volatility and a defensive investment profile in the UK market.

Our full analysis of the Vodafone stock

Having reviewed Vodafone’s latest financial results—alongside an in-depth analysis of the stock’s performance over the past three years—we have synthesised insights from proprietary valuation models, technical signals, and robust competitive benchmarking. Our approach draws upon earnings metrics, trading indicators, sector data, and evolving market dynamics to provide a well-rounded picture. So, why might Vodafone stock once again become a strategic entry point into the European telecoms sector in 2025?

Recent performance and market context

Vodafone has demonstrated a convincing recovery in the past year, with its current share price at 79.14 GBP—an increase of 14.14% year-on-year and 15.04% over the past six months. The stock has also posted a 0.95% weekly gain, reflecting positive sentiment surrounding its operational transformation and strengthened UK position following the merger with Three UK. In a context of renewed optimism for European telecoms, Vodafone’s successful navigation of industry challenges, its leadership in 5G deployment, and continued resilience in core markets provide reassuring signals. Recent macroeconomic tailwinds—including a more stable UK regulatory outlook and greater demand for digital infrastructure—further underpin the company’s appeal.

Technical analysis

Technical indicators present an encouraging short- and medium-term structure for Vodafone. The relative strength index (RSI) currently sits at 54.57, a neutral-to-bullish zone, suggesting there remains room for further upward movement. The MACD (12,26,9) is at 0.162, delivering a confirmed buy signal. Notably, the 5-day, 50-day, and 200-day moving averages are all below or at the current market price, aligning with positive price momentum. Key support can be found around 78.70 GBP, while the major resistance of 80.14 GBP—close to the 52-week high—represents the next technical target. Technical consensus among most trading platforms currently rates Vodafone as a "strong buy", supported by volumes and patterns indicative of accumulation rather than panic selling.

Fundamental analysis

Vodafone’s fundamentals are increasingly compelling. The group’s FY25 revenue reached 37.45 billion GBP, buoyed by double-digit growth in B2B digital services and a resilient core consumer division. Despite reporting a net loss for FY25, substantial EBITDA of 8.51 billion GBP and positive operating margin trajectory highlight robust underlying cash generation. At the current price, the stock is trading at an attractive yield of 4.8%—a rare feature among European telcos—and offers compelling risk-adjusted income potential. While the P/E ratio is non-applicable due to negative earnings, forward-looking metrics and the company’s clear guidance support a valuation narrative where strategic transformation and monetisation of assets are set to unlock value. Vodafone’s strategic strengths include:

• Scale as the largest mobile operator in the UK post-merger
• A dominant fintech platform in Africa (M-PESA, with 88+ million users)
• Continued leadership in network innovation (5G, satellite connectivity with AST SpaceMobile)
• Well-recognised global brand and diversified geographic footprint

Volume and liquidity

Trading volume remains elevated, averaging more than 105 million shares daily over the past three months—an indicator of significant market interest and liquidity. Vodafone’s large free float and broad institutional ownership (including recent increases by major UK banks) allow the stock’s price to respond dynamically to positive news flow and corporate actions. This ensures not only easy entry and exit for investors but also enhances the stock’s capacity to capture valuation upside during key catalysts.

Catalysts and positive outlook

Vodafone’s investment thesis is supported by a rich pipeline of growth drivers:

• Full realisation of synergies and improved margins from the Three UK merger
• Imminent commercial launch of European satellite services via the AST SpaceMobile partnership, providing pioneering direct-to-device connectivity
• Expansion of digital B2B offerings and Vodafone Cash in emerging markets, leveraging digital transformation trends
• Ongoing portfolio optimisation (exit from Spain and Italy, focus on higher-margin markets)
• Favourable regulatory backdrop and growing emphasis on ESG—especially vital in capital-intensive, forward-looking infrastructure sectors

Critically, these catalysts are unfolding in an environment characterised by stable interest rates and increased infrastructure spending. Sector consolidation remains a supportive theme, while continued digitalisation in both consumer and business segments suggests Vodafone is extremely well-positioned for sustained outperformance.

Investment strategies

Vodafone’s technical and fundamental profiles support several logical entry points:

• Short term: Trading the current upward momentum as the stock approaches historic resistance, targeting gains from post-merger integration news and technical breakouts
• Medium term: Building positions to capture the rollout of satellite and fintech initiatives, along with expected improvements in operating metrics over the next two to four quarters
• Long term: Capitalising on income from a stable and attractive dividend, broad geographic and product diversification, and global leadership in telecommunications and digital finance

With volatility at moderate levels (beta of 0.43), the stock is especially attractive to risk-managed investors seeking a blend of capital appreciation and yield, but its liquidity and sector leverage also make it an excellent candidate for tactical allocations around catalysts.

Is it the right time to buy Vodafone?

In summary, Vodafone’s recent operational turnaround, strategic clarity post-merger, and innovation-first mindset have reinforced its profile as a leading FTSE investment. With renewed growth in core businesses, a robust dividend, and a sequence of high-potential catalysts—ranging from the satellite rollout to margin-enhancing digital services—the fundamentals justify renewed investor interest. Short- and long-term technical signals, strong institutional flows, and supportive market conditions all converge to suggest that Vodafone may be entering a new bullish phase. For investors seeking both growth potential and reliable income within the resilient European telecoms sector, Vodafone seems to represent an excellent opportunity at current levels.

With so many positive factors aligning, the coming quarters could see Vodafone reassert itself as one of the more compelling stories among global telecom stocks—one that rewards patience, strategic vision, and timely action.

How to buy Vodafone stock in the UK?

Buying Vodafone stock online is simple and secure when using a regulated broker in the UK. There are two main ways to invest: spot buying (traditional share ownership) and CFD trading (allowing you to speculate on price movements with leverage). Each method has its own benefits and risks, suitable for different investor profiles. For a detailed breakdown of broker options and their fees, see our broker comparison further down the page.

Spot buying

When you buy Vodafone shares in cash, you become a shareholder and own the securities outright. With most UK brokers, you pay a fixed commission per order (typically around £5–£10, depending on the platform), plus any exchange or stamp duty fees.

Example of a Share Trading Gain Scenario

If the Vodafone share price is £79, you can buy around 12 shares with a £1,000 stake, including a brokerage fee of approximately £5.

✔️ Gain scenario:

If the share price rises by 10%, your shares are now worth £1,100.

Result: +£100 gross gain, i.e. +10% on your investment.

Trading via CFD

CFD (Contract for Difference) trading lets you speculate on Vodafone’s share price without owning the actual shares. You can use leverage, meaning you place a fraction of the trade value as margin (for example, 5x leverage gives you five times the exposure). With CFDs, brokers typically charge through the spread (the difference between buy and sell prices) and an overnight financing fee if you hold positions beyond one day.

CFD Gain Scenario Example

You open a CFD position on Vodafone shares, with 5x leverage and a £1,000 deposit.

This gives you a market exposure of £5,000.

✔️ Gain scenario:

If the stock rises by 8%, your position gains 8% × 5 = 40%.

Result: +£400 gain on a bet of £1,000 (excluding fees).

Final advice

Before investing, it’s essential to compare broker fees, trading conditions, and available tools to find the best fit for your needs. The choice between spot buying and CFDs depends on your investment objectives, risk tolerance, and preferred trading style—feel free to use our broker comparator further down the page to help you decide.

Our 7 tips for buying Vodafone stock

The latest news about Vodafone

Vodafone/Three UK merger finalised, creating the UK’s largest mobile operator. On 28 June 2025, Vodafone announced the completion of its merger with Three UK following final Competition and Markets Authority approval. This consolidation provides Vodafone with an unparalleled market share in the UK, enhancing network scale and efficiency, while also enabling significant cost synergies and potentially improved service for UK consumers and businesses.

Vodafone launches strategic satellite partnerships for UK and European connectivity. Vodafone has advanced its ten-year partnership with AST SpaceMobile by laying groundwork for direct-to-device satellite services. These services, expected to launch in the UK during 2026, will help address rural coverage gaps and reinforce Vodafone’s image as a pioneer in next-generation connectivity within Britain and across Europe.

Share price maintains strong momentum, nearing 52-week highs on technical and sector signals. Vodafone’s stock price has climbed to £79.14, near its yearly peak. In the last week, positive momentum has been supported by technical signals (over key 5-, 50-, and 200-day moving averages), driven by operational news and a constructive sector backdrop following the Three UK deal.

Dividend yields remain robust, appealing to UK income-focused investors. The company confirmed an annual dividend yield of 4.8%, positioning Vodafone as an attractive option for British investors seeking regular income. This continues to differentiate the stock in the FTSE 100 amid a period of sector consolidation and evolving telecom regulation.

Broker and analyst consensus stays positive with a stable price target and “Strong Buy” signals. Recent analyst updates reaffirm a consensus price target of £85.18, above the current price, and most brokers maintain buy ratings. Technical analysis reflects a “Strong Buy” recommendation, driven by Vodafone’s stable yields, business transformation progress, and a defensive industry profile for UK shareholders.

FAQ

P. Laurore

Finance expert

Co-founder of HelloSafe and holder of a Master's degree in finance, Pauline has recognised expertise in personal finance, which she uses to help users better understand and optimise their financial choices. At HelloSafe, Pauline plays a key role in designing clear, educational content on savings, investments and personal finance. Passionate about financial education, Pauline strives, with every piece of content she oversees, to provide reliable, transparent and unbiased information for independent and informed financial management. To this end, she has tested over 100 trading platforms to help internet users make the right choices.