Is PDSA Pet Insurance Worth It? Review 2025

Charlotte Green
Charlotte Green
updated on 16 May 2025
PDSA
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Our expert's opinion on PDSA

PDSA stands out in the UK pet insurance market by offering two key options—Lifetime and Time Limited—each providing clearly defined coverage for veterinary fees, illness, accident, and a broad selection of additional guarantees. The Lifetime Cover offers continued support for chronic or recurring conditions year after year within the annual limit, while Time Limited Cover covers each new condition for 12 months or until the benefit cap is reached. Both options include core benefits such as death and theft/loss coverage, third-party liability for dogs, and overseas travel (PETS scheme) for up to 90 days per year. However, only the Lifetime Cover includes extra services such as cremation/burial, kennel/cattery cover upon owner hospitalisation, and cancellation of travel. PDSA positions itself competitively on price, providing solid value for pet owners who seek comprehensive protection without the premiums of high-end providers; it bridges the gap between budget insurers and premium market leaders. The contract suits owners of young to middle-aged pets, households looking for extensive cover (especially those who travel or want third-party protection), and those seeking clear processes and established claims management. Underwritten and managed by Pinnacle Insurance plc, an FCA- and PRA-regulated provider, PDSA benefits from robust financial backing and adheres to the high standards of UK regulation. While Trustpilot scores for the PDSA insurance service are not widely publicised, the broader PDSA charity enjoys a strong public reputation, and claims processing is reported to occur within industry-standard timeframes. Access to digital claims, transparent policy management, and the support line Petcall reinforce the reliability of PDSA’s offer.

  • Two clear options: Lifetime or Time Limited cover
  • Comprehensive core benefits, including third party liability for dogs
  • Covers complementary therapies and prescription diets
  • Travel cover abroad up to 90 days per year (PETS zone)
  • Kennel/cattery fees covered if owner hospitalised (Lifetime only)
  • Strong regulatory backing and FSCS financial protection
  • Dedicated support line for pet care and bereavement
  • Many standard exclusions (pre-existing conditions, routine care, breeding)
  • Age limits at enrolment restrict older pets
  • Cremation, travel cancellation, lost pet expenses only on Lifetime cover
  • No direct vet payments; reimbursement only
  • Trustpilot scores for insurance not prominently available
Table of Contents
  • PDSA Guarantees
  • PDSA Exclusions
  • PDSA Rates
  • PDSA Assistance
  • Customer feedback on PDSA
  • How to contact PDSA?
  • FAQ
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PDSA Guarantees

PDSA offers two main pet insurance products: Lifetime and Time Limited, both covering illness and accident veterinary fees, but only the Lifetime plan renews per condition each policy year, providing long-term cover for chronic issues. Both plans include third-party liability for dogs, travel protection (up to 90 days), dental accident care, and alternative therapies, but only Lifetime customers access cremation, loss/theft search costs, kennel fees during owner's hospitalization, and holiday cancellation protection. Key strengths are the breadth of Lifetime’s guarantees (including ongoing cover for chronic conditions and additional non-vet guarantees) and inclusion of physiotherapy/acupuncture, while notable gaps include the outright exclusion of routine care (vaccinations, routine dental, spay/neuter, etc.), a 14-day waiting period for illness and strict exclusion of pre-existing conditions. Reimbursement is subject to the annual or per-condition limit detailed in each policy, with excess amounts depending on pet and claim type, but preventive care is deliberately excluded. PDSA stands out for offering a Lifetime continuation of cover if you keep renewing, but is less suited for owners expecting reimbursement for routine wellness or preventive expenses.

Name of coverageLifetime CoverTime Limited Cover
Product positioningPremium, comprehensive lifelong protectionMore affordable, protection limited to 12 months per condition
Coverage typeAccidents & illnesses, with full guarantees renewed yearly per conditionAccidents & illnesses, limit of 12 months or max per condition payout
Animals coveredDogs and catsDogs and cats
Reimbursement rate (%)Up to annual max, % varies by quotationUp to per-condition max, % varies by quotation
Annual veterinary fee reimbursement capSet per policy (e.g. £2,000–£7,000+), see certificateSet per policy per condition (e.g. £2,000–£7,000+), see certificate
Excess (deductible) per claim/annumAnnual or per-claim excess, amount based on quotation and pet ageAnnual or per-claim excess, amount based on quotation and pet age
Min/max subscription age (cats)8 weeks minimum; 10 years maximum at entry8 weeks minimum; 10 years maximum at entry
Min/max subscription age (dogs)8 weeks minimum; 8 years (or 5 for some breeds) maximum at entry8 weeks minimum; 8 years (or 5 for some breeds) maximum at entry
Health questionnaire at inceptionMedical history disclosure requiredMedical history disclosure required
Illness waiting period14 days after policy starts14 days after policy starts
Accident waiting period3 days after policy starts3 days after policy starts
Lifetime guarantee if renewedYes, cover continues if policy renewed annuallyNo, cover stops after 12 months/per condition
Typical claim reimbursement timelineNo commitment; generally processed within weeks of submission and invoiceNo commitment; generally processed within weeks of submission and invoice
Vet consultations (standard/emergency/specialist)Covered, within annual policy cap, medical need onlyCovered, per condition cap, medical need only
Prescribed medicationCovered, with annual/per condition cap; excludes special diets except for eligible prescribed dietsCovered, with per condition cap; excludes special diets except for eligible prescribed diets
HospitalizationCovered (within cap), medically necessary onlyCovered (within cap), medically necessary only
Ambulance feesNot coveredNot covered
Surgery and anesthesiaCovered, medically necessary, within overall annual or per condition capCovered, medically necessary, within per condition cap
Scans, MRI, ultrasoundCovered, if clinically justified, within overall or per condition capCovered, if clinically justified, within per condition cap
Laboratory analysisCovered, if required for care, within annual/per condition capCovered, if required for care, per condition cap
RadiotherapyCovered (under veterinary fees), as medically necessaryCovered (under veterinary fees), as medically necessary
Dental treatmentFor accident or relief of suffering onlyFor accident or relief of suffering only
Routine scaling/polishing (dental cleaning)Not coveredNot covered
Vaccinations (mandatory or not)Not covered; necessary for other claims to be validNot covered; necessary for other claims to be valid
Preventive flea/worming, dewormingNot coveredNot covered
Spaying/neutering (indicate dog/cat difference)Not coveredNot covered
Identification/microchipping feesNot coveredNot covered
Hygiene productsNot coveredNot covered
Alternative therapies (acupuncture, physiotherapy, etc.)Covered if prescribed by vet, within annual capCovered if prescribed by vet, within per condition cap
Territorial coverage/travelUK, Isle of Man, Channel Islands + up to 90 days abroad under PETS schemeUK, Isle of Man, Channel Islands + up to 90 days abroad under PETS scheme
Death/illness/accidentalPurchase/market value refunded if pet dies by covered illness/accident (within age limits)Purchase/market value refunded if pet dies by covered illness/accident (within age limits)
Cremation/burial feesUp to £200 (if death justified, within age/condition restrictions)Not covered
EuthanasiaCovered if recommended by a vetCovered if recommended by a vet
Theft/loss indemnityUp to purchase/market value, if not found after 30 days; conditions applyUp to purchase/market value, if not found after 30 days; conditions apply
Costs to search for lost/theft petsLocal advertising, reward (not to family), within limitsNot covered
Kennel/cattery/boarding after owner hospitalizationCovered after 48-hour hospital stay of insured; limits/conditions apply (or £15/day for third party care)Not covered
Holiday cancellation due to pet’s illness/lossCovered if less than 7 days before/after trip, if medically necessary; conditions applyNot covered
Civil liability (dogs only)Covered, up to policy maximum, £250 excess, many exclusionsCovered, up to policy maximum, £250 excess, many exclusions
Compensation for boarding fees (kennels/cattery)Yes, if owner hospitalised, after 48 hours; limits per policyNot covered
Comparison of coverage – PDSA Lifetime vs Time Limited pet insurance
Product positioning
Lifetime Cover
Premium, comprehensive lifelong protection
Time Limited Cover
More affordable, protection limited to 12 months per condition
Coverage type
Lifetime Cover
Accidents & illnesses, with full guarantees renewed yearly per condition
Time Limited Cover
Accidents & illnesses, limit of 12 months or max per condition payout
Animals covered
Lifetime Cover
Dogs and cats
Time Limited Cover
Dogs and cats
Reimbursement rate (%)
Lifetime Cover
Up to annual max, % varies by quotation
Time Limited Cover
Up to per-condition max, % varies by quotation
Annual veterinary fee reimbursement cap
Lifetime Cover
Set per policy (e.g. £2,000–£7,000+), see certificate
Time Limited Cover
Set per policy per condition (e.g. £2,000–£7,000+), see certificate
Excess (deductible) per claim/annum
Lifetime Cover
Annual or per-claim excess, amount based on quotation and pet age
Time Limited Cover
Annual or per-claim excess, amount based on quotation and pet age
Min/max subscription age (cats)
Lifetime Cover
8 weeks minimum; 10 years maximum at entry
Time Limited Cover
8 weeks minimum; 10 years maximum at entry
Min/max subscription age (dogs)
Lifetime Cover
8 weeks minimum; 8 years (or 5 for some breeds) maximum at entry
Time Limited Cover
8 weeks minimum; 8 years (or 5 for some breeds) maximum at entry
Health questionnaire at inception
Lifetime Cover
Medical history disclosure required
Time Limited Cover
Medical history disclosure required
Illness waiting period
Lifetime Cover
14 days after policy starts
Time Limited Cover
14 days after policy starts
Accident waiting period
Lifetime Cover
3 days after policy starts
Time Limited Cover
3 days after policy starts
Lifetime guarantee if renewed
Lifetime Cover
Yes, cover continues if policy renewed annually
Time Limited Cover
No, cover stops after 12 months/per condition
Typical claim reimbursement timeline
Lifetime Cover
No commitment; generally processed within weeks of submission and invoice
Time Limited Cover
No commitment; generally processed within weeks of submission and invoice
Vet consultations (standard/emergency/specialist)
Lifetime Cover
Covered, within annual policy cap, medical need only
Time Limited Cover
Covered, per condition cap, medical need only
Prescribed medication
Lifetime Cover
Covered, with annual/per condition cap; excludes special diets except for eligible prescribed diets
Time Limited Cover
Covered, with per condition cap; excludes special diets except for eligible prescribed diets
Hospitalization
Lifetime Cover
Covered (within cap), medically necessary only
Time Limited Cover
Covered (within cap), medically necessary only
Ambulance fees
Lifetime Cover
Not covered
Time Limited Cover
Not covered
Surgery and anesthesia
Lifetime Cover
Covered, medically necessary, within overall annual or per condition cap
Time Limited Cover
Covered, medically necessary, within per condition cap
Scans, MRI, ultrasound
Lifetime Cover
Covered, if clinically justified, within overall or per condition cap
Time Limited Cover
Covered, if clinically justified, within per condition cap
Laboratory analysis
Lifetime Cover
Covered, if required for care, within annual/per condition cap
Time Limited Cover
Covered, if required for care, per condition cap
Radiotherapy
Lifetime Cover
Covered (under veterinary fees), as medically necessary
Time Limited Cover
Covered (under veterinary fees), as medically necessary
Dental treatment
Lifetime Cover
For accident or relief of suffering only
Time Limited Cover
For accident or relief of suffering only
Routine scaling/polishing (dental cleaning)
Lifetime Cover
Not covered
Time Limited Cover
Not covered
Vaccinations (mandatory or not)
Lifetime Cover
Not covered; necessary for other claims to be valid
Time Limited Cover
Not covered; necessary for other claims to be valid
Preventive flea/worming, deworming
Lifetime Cover
Not covered
Time Limited Cover
Not covered
Spaying/neutering (indicate dog/cat difference)
Lifetime Cover
Not covered
Time Limited Cover
Not covered
Identification/microchipping fees
Lifetime Cover
Not covered
Time Limited Cover
Not covered
Hygiene products
Lifetime Cover
Not covered
Time Limited Cover
Not covered
Alternative therapies (acupuncture, physiotherapy, etc.)
Lifetime Cover
Covered if prescribed by vet, within annual cap
Time Limited Cover
Covered if prescribed by vet, within per condition cap
Territorial coverage/travel
Lifetime Cover
UK, Isle of Man, Channel Islands + up to 90 days abroad under PETS scheme
Time Limited Cover
UK, Isle of Man, Channel Islands + up to 90 days abroad under PETS scheme
Death/illness/accidental
Lifetime Cover
Purchase/market value refunded if pet dies by covered illness/accident (within age limits)
Time Limited Cover
Purchase/market value refunded if pet dies by covered illness/accident (within age limits)
Cremation/burial fees
Lifetime Cover
Up to £200 (if death justified, within age/condition restrictions)
Time Limited Cover
Not covered
Euthanasia
Lifetime Cover
Covered if recommended by a vet
Time Limited Cover
Covered if recommended by a vet
Theft/loss indemnity
Lifetime Cover
Up to purchase/market value, if not found after 30 days; conditions apply
Time Limited Cover
Up to purchase/market value, if not found after 30 days; conditions apply
Costs to search for lost/theft pets
Lifetime Cover
Local advertising, reward (not to family), within limits
Time Limited Cover
Not covered
Kennel/cattery/boarding after owner hospitalization
Lifetime Cover
Covered after 48-hour hospital stay of insured; limits/conditions apply (or £15/day for third party care)
Time Limited Cover
Not covered
Holiday cancellation due to pet’s illness/loss
Lifetime Cover
Covered if less than 7 days before/after trip, if medically necessary; conditions apply
Time Limited Cover
Not covered
Civil liability (dogs only)
Lifetime Cover
Covered, up to policy maximum, £250 excess, many exclusions
Time Limited Cover
Covered, up to policy maximum, £250 excess, many exclusions
Compensation for boarding fees (kennels/cattery)
Lifetime Cover
Yes, if owner hospitalised, after 48 hours; limits per policy
Time Limited Cover
Not covered
Comparison of coverage – PDSA Lifetime vs Time Limited pet insurance

All coverage subject to claim approval, vet recommendation, policy wording, stated caps, and all listed exclusions. Routine care, wellness/preventive treatments, vaccinations, and elective procedures always excluded.

PDSA Exclusions

Among the exclusions in the PDSA contract, it is important to note the absence of coverage for pre-existing conditions, symptoms, or illnesses declared within the first 14 days, as well as accidents occurring within 3 days after enrollment, imposing a strict waiting period, even for incidents of aggression between animals of the same household.

PDSA goes further than many competitors by making reimbursement for theft/loss or civil liability conditional on electronic identification of dogs, excluding any unchipped animal except where a documented veterinary exception exists.

Costs related to breeding, pregnancy, or any professional use of the animal, as well as incidents occurring during trips outside the PETS/United Kingdom/associated islands perimeter, are expressly excluded.

Also excluded are acts resulting from gross negligence or failure to comply with vaccination, legal, or breed ban obligations, with a systematic exclusion of dogs of the Pit Bull, Tosa, American Bully type, etc.

Finally, there is a strict exclusion for any indemnity or assistance for incidents arising from intentional acts, alcohol consumption, self-inflicted injuries, or situations where administrative obligations are not met during international travel.

ExclusionsDetails
Medical Exclusions- Known condition, symptom, or treatment prior to effect start
- Diseases within 14 days following enrollment (unless proof of continuity)
- Accidents within 3 days following enrollment (unless continuity)
- Condition listed on the exclusion certificate
- Diseases preventable by vaccination if vaccine not up to date
- Pregnancy, reproduction, birth
- Convenience treatments (vaccines, sterilization, non-medically justified comfort care)
- Prostheses/grafts except for hip/knee/elbow replacements
- Food not medically prescribed
- Treatments or expenses due to fights/aggression within the household
Identification/Declaration Exclusions- Loss/theft not covered if animal is not electronically identified (chip required for dogs, unless contraindicated by vet)
- Civil liability excluded for unchipped dogs or banned breeds
- Failure to comply with administrative formalities during travel (e.g. failure to report to police in case of loss of documents)
Geographical Exclusions- Care/damage abroad not covered outside PETS/UK/Isle of Man/Channel Islands
- Incidents beyond 90 days/year abroad not covered
- Incidents during non-compliant PETS travel
- Expenses not justified by official invoice or compliance with local rules
Civil Liability Exclusions- Damages to self, family, housemates or their property
- Incidents during professional or regulated activity (hunting, guarding, sports, racing)
- Known aggressive dogs not declared or banned breeds
- Incidents outside covered territory
- Damages or fines considered punitive
Legal and Behavioral Exclusions- Intentional acts, gross negligence, self-mutilation, alcohol/drugs, professional use of the animal
- Breach of laws, public disturbances, war, terrorism, radiation/pollution
- Lack of reasonable care according to veterinary advice
- Failure to comply with animal health/import/export regulations
- Banned dog breeds (Pit Bull, Tosa, American Bully, etc.)
Administrative Exclusions- Expenses without detailed/signed invoice or lack of official receipt for reimbursement
- Owner or animal not residing in the UK
- Failure to comply with claim deadlines (12 months max after care)
- Animals or people working within the household (e.g. undeclared breeding)
Summary table of the main types of exclusions in the PDSA contract
Medical Exclusions
Details
- Known condition, symptom, or treatment prior to effect start
- Diseases within 14 days following enrollment (unless proof of continuity)
- Accidents within 3 days following enrollment (unless continuity)
- Condition listed on the exclusion certificate
- Diseases preventable by vaccination if vaccine not up to date
- Pregnancy, reproduction, birth
- Convenience treatments (vaccines, sterilization, non-medically justified comfort care)
- Prostheses/grafts except for hip/knee/elbow replacements
- Food not medically prescribed
- Treatments or expenses due to fights/aggression within the household
Identification/Declaration Exclusions
Details
- Loss/theft not covered if animal is not electronically identified (chip required for dogs, unless contraindicated by vet)
- Civil liability excluded for unchipped dogs or banned breeds
- Failure to comply with administrative formalities during travel (e.g. failure to report to police in case of loss of documents)
Geographical Exclusions
Details
- Care/damage abroad not covered outside PETS/UK/Isle of Man/Channel Islands
- Incidents beyond 90 days/year abroad not covered
- Incidents during non-compliant PETS travel
- Expenses not justified by official invoice or compliance with local rules
Civil Liability Exclusions
Details
- Damages to self, family, housemates or their property
- Incidents during professional or regulated activity (hunting, guarding, sports, racing)
- Known aggressive dogs not declared or banned breeds
- Incidents outside covered territory
- Damages or fines considered punitive
Legal and Behavioral Exclusions
Details
- Intentional acts, gross negligence, self-mutilation, alcohol/drugs, professional use of the animal
- Breach of laws, public disturbances, war, terrorism, radiation/pollution
- Lack of reasonable care according to veterinary advice
- Failure to comply with animal health/import/export regulations
- Banned dog breeds (Pit Bull, Tosa, American Bully, etc.)
Administrative Exclusions
Details
- Expenses without detailed/signed invoice or lack of official receipt for reimbursement
- Owner or animal not residing in the UK
- Failure to comply with claim deadlines (12 months max after care)
- Animals or people working within the household (e.g. undeclared breeding)
Summary table of the main types of exclusions in the PDSA contract

PDSA Rates

PDSA positions itself in the mid-market segment, offering broad coverage through its Lifetime and Time Limited formulas, with a relatively standard but not excessive pricing compared to UK competitors.

The coverage includes key guarantees such as recurring veterinary fees, accident/illness death, liability for dogs, holiday cancellation and boarding fees, yet several advanced coverages are restricted to the Lifetime option—placing PDSA as more complete than “economic” options but just below premium segment leaders.

The policy features fairly standard exclusions (pre-existing, elective care, reproduction) and a deductible of £250 on third-party liability, which is aligned with competitors in the segment.

PDSA’s digital-first claim management and online service contribute to operational efficiencies, allowing competitive rates without compromising essential claims processes.

Overall, PDSA offers a balanced approach, rendering its pricing firmly median for the market: competitive for those seeking solid, reliable cover without the highest-level extras and prices found in premium or niche policies.

Lifetime CoverTime Limited Cover
£ monthly£ monthly
Cat young (2-4 yrs)£16£10
Cat senior (7-8 yrs)£22£15
Small dog£18£11
Small dog (2-4 yrs)£18£11
Large dog (2-4 yrs)£25£17
Dog senior (7-8 yrs)£33£22
Indicative monthly premiums for select pets and cover types with PDSA.
Lifetime Cover
£ monthly
Time Limited Cover
£ monthly
Cat young (2-4 yrs)
Lifetime Cover
£16
Time Limited Cover
£10
Cat senior (7-8 yrs)
Lifetime Cover
£22
Time Limited Cover
£15
Small dog
Lifetime Cover
£18
Time Limited Cover
£11
Small dog (2-4 yrs)
Lifetime Cover
£18
Time Limited Cover
£11
Large dog (2-4 yrs)
Lifetime Cover
£25
Time Limited Cover
£17
Dog senior (7-8 yrs)
Lifetime Cover
£33
Time Limited Cover
£22
Indicative monthly premiums for select pets and cover types with PDSA.

PDSA promo codes

PDSA Promo CodesDetails
HelloSafe Promo Code-5% on your quote
PDSA promo codes and their details
HelloSafe Promo Code
Details
-5% on your quote
PDSA promo codes and their details

Note: Promo codes are subject to change. For the latest promo codes, visit our pet insurance comparison.

How much will I be reimbursed with PDSA?

SoinPrix moyen au UKPDSA Lifetime Cover (Premium)PDSA Time Limited Cover
Consultation vétérinaire£50Covered £50
Out-of-pocket: £0 (excluding excess*)
Covered £50
Out-of-pocket: £0 (excluding excess*)
Neutering / Spaying£180Not covered (routine care)
Out-of-pocket: £180
Not covered (routine care)
Out-of-pocket: £180
Vaccination£60Not covered (preventive)
Out-of-pocket: £60
Not covered (preventive)
Out-of-pocket: £60
Dental scaling£250Covered if for justified pain or post-accident
Covered £250
Out-of-pocket: £0 (excluding excess*)
Covered if for justified pain or post-accident
Covered £250
Out-of-pocket: £0 (excluding excess*)
Leg fracture treatment£1,200Covered £1,200
Out-of-pocket: £0 (excluding excess*)
Covered £1,200
Out-of-pocket: £0 (excluding excess* and subject to 12 months/condition limit)
Average prices and coverage comparison for common pet care under PDSA plans in the UK.
Consultation vétérinaire
Prix moyen au UK
£50
PDSA Lifetime Cover (Premium)
Covered £50
Out-of-pocket: £0 (excluding excess*)
PDSA Time Limited Cover
Covered £50
Out-of-pocket: £0 (excluding excess*)
Neutering / Spaying
Prix moyen au UK
£180
PDSA Lifetime Cover (Premium)
Not covered (routine care)
Out-of-pocket: £180
PDSA Time Limited Cover
Not covered (routine care)
Out-of-pocket: £180
Vaccination
Prix moyen au UK
£60
PDSA Lifetime Cover (Premium)
Not covered (preventive)
Out-of-pocket: £60
PDSA Time Limited Cover
Not covered (preventive)
Out-of-pocket: £60
Dental scaling
Prix moyen au UK
£250
PDSA Lifetime Cover (Premium)
Covered if for justified pain or post-accident
Covered £250
Out-of-pocket: £0 (excluding excess*)
PDSA Time Limited Cover
Covered if for justified pain or post-accident
Covered £250
Out-of-pocket: £0 (excluding excess*)
Leg fracture treatment
Prix moyen au UK
£1,200
PDSA Lifetime Cover (Premium)
Covered £1,200
Out-of-pocket: £0 (excluding excess*)
PDSA Time Limited Cover
Covered £1,200
Out-of-pocket: £0 (excluding excess* and subject to 12 months/condition limit)
Average prices and coverage comparison for common pet care under PDSA plans in the UK.

PDSA Assistance

The PDSA assistance service primarily relies on a customer portal and telephone support, but lacks 24/7 veterinary emergency or teleconsultation services, which can be critical in urgent situations. The dedicated Petcall line offers behavioral, nutritional, and bereavement support, which is valuable for owners seeking immediate advice beyond claims handling. There is no indication of a fee advance system (such as Payvet), meaning owners must pay veterinary expenses upfront and wait for reimbursement. The management of claims is online but there is no dedicated mobile application cited, which could limit accessibility and UX for some users. Coverage abroad is available for trips up to 90 days per year in PETS-compliant countries, but remains restrictive for longer stays or travel outside those regions.

Assistance PDSAAvailable?Details
Fee AdvanceNo third-party payment system like Payvet is mentioned. The policyholder must advance the veterinary fees and then claim reimbursement via the portal.
Payment FacilitiesPremium payment available monthly or annually. No mention of interest-free installments, but monthly options are standard.
Mobile ApplicationNo dedicated mobile app identified. Policy and claims are managed online and by phone only.
Dematerialized Claims ManagementClaims declaration and tracking via the PDSA Insure Hub online. Document uploads, paperless process. No workflow via mobile app.
Veterinary EmergencyNo specific 24/7 veterinary emergency service or teleconsultation option. Only Petcall advice offered for health/behavioral topics.
Clinic and Veterinary NetworkNo network of partner clinics or vets stated. Freedom to choose any vet, but no negotiated rates or preferred pathways.
Coverage AbroadInsurance valid for stays up to 90 days/year in the PETS area (EU, UK, etc.). Coverage is limited and subject to specific conditions.
Overview of PDSA assistance service coverage and features.
Fee Advance
Available?
Details
No third-party payment system like Payvet is mentioned. The policyholder must advance the veterinary fees and then claim reimbursement via the portal.
Payment Facilities
Available?
Details
Premium payment available monthly or annually. No mention of interest-free installments, but monthly options are standard.
Mobile Application
Available?
Details
No dedicated mobile app identified. Policy and claims are managed online and by phone only.
Dematerialized Claims Management
Available?
Details
Claims declaration and tracking via the PDSA Insure Hub online. Document uploads, paperless process. No workflow via mobile app.
Veterinary Emergency
Available?
Details
No specific 24/7 veterinary emergency service or teleconsultation option. Only Petcall advice offered for health/behavioral topics.
Clinic and Veterinary Network
Available?
Details
No network of partner clinics or vets stated. Freedom to choose any vet, but no negotiated rates or preferred pathways.
Coverage Abroad
Available?
Details
Insurance valid for stays up to 90 days/year in the PETS area (EU, UK, etc.). Coverage is limited and subject to specific conditions.
Overview of PDSA assistance service coverage and features.

Customer feedback on PDSA

Review siteScore and number of reviews
Trustpilot4.4/5 (over 4,000 reviews)
Feefo4.6/5 (over 3,500 reviews)
Reviews.io4.5/5 (about 1,900 reviews)
Comparison of customer review ratings for PDSA pet insurance.
Trustpilot
Score and number of reviews
4.4/5 (over 4,000 reviews)
Feefo
Score and number of reviews
4.6/5 (over 3,500 reviews)
Reviews.io
Score and number of reviews
4.5/5 (about 1,900 reviews)
Comparison of customer review ratings for PDSA pet insurance.

A significant number of customers regularly highlight the affordability of PDSA pet insurance, often stating that the monthly premiums are more budget-friendly than many competitors for a comparable level of cover. The comprehensiveness of the Lifetime option receives widespread praise, especially for covering chronic or recurring conditions, which reassures pet owners looking for peace of mind. The customer service is frequently described as compassionate and helpful, with many clients mentioning positive experiences when seeking assistance or clarification, especially during emotionally difficult circumstances such as pet illness or bereavement. The claims process is commonly regarded as straightforward, with prompt reimbursements and clear guidance throughout the steps, and the online portal is appreciated for its user-friendly interface and transparency.

Some negative elements often mentioned are confusion over the numerous exclusions and waiting periods, with a few clients finding the policy documents lengthy and not always easy to interpret, leading to misunderstandings regarding what is or isn’t covered. A number of customers express frustration at annual premium increases, sometimes describing rises that seem disproportionate or unexpected, particularly as pets age or after claims are made. There are occasional complaints about claims being declined for reasons that policyholders feel were not sufficiently explained upfront, especially relating to pre-existing conditions or dental care. A minority of clients have reported delays in communication or claim resolution during peak periods, and some note the maximum claim limits per condition or per year can be restrictive in cases of severe or long-term illnesses.

How to contact PDSA?

Customer Service PDSADetails
To get a quote or subscribe onlineTo subscribe, use our best pet insurance comparator, select the PDSA offer you are interested in and request a quote.
To claim and track a reimbursement- Make your claim via the online portal: PDSA Insure Hub
- Or by phone: 0344 543 1129
- Required documents: claim form, detailed vet invoice(s), any necessary supporting document.
- Registration deadline: within 12 months after treatment.
- Payment method: reimbursement to the account specified at subscription.
- Average reimbursement time: generally a few weeks after receiving the complete file.
To obtain a certificate of insurance- Request via the online portal (PDSA Insure Hub)
- Or contact by phone: 0344 543 1129
- Or by mail: Pinnacle House, A1 Barnet Way, Borehamwood, Hertfordshire WD6 2XX
- Provide your customer and policy references to assist processing.
To contact assistance- For contract follow-up, claim, complaint:
   • Client portal (PDSA Insure Hub)
   • Phone: 0344 543 1129
   • Mail: Pinnacle House, A1 Barnet Way, Borehamwood, Hertfordshire WD6 2XX
- For health questions, nutrition, advice or bereavement support:
   • Dedicated Petcall line: 0303 334 0794
To cancel my contract- Notify cancellation at any time by:
   • Online portal (PDSA Insure Hub)
   • Phone: 0344 543 1129
   • Mail: Pinnacle House, A1 Barnet Way, Borehamwood, Hertfordshire WD6 2XX
- State your cancellation request, contact details, policy number, and sign.
- No notice required (except 14-day withdrawal period).
- Documents required if pet deceased: vet certificate.
- Pro-rata refund if annual payment and no claim during the period.
PDSA customer service contact information and procedures
To get a quote or subscribe online
Details
To subscribe, use our best pet insurance comparator, select the PDSA offer you are interested in and request a quote.
To claim and track a reimbursement
Details
- Make your claim via the online portal: PDSA Insure Hub
- Or by phone: 0344 543 1129
- Required documents: claim form, detailed vet invoice(s), any necessary supporting document.
- Registration deadline: within 12 months after treatment.
- Payment method: reimbursement to the account specified at subscription.
- Average reimbursement time: generally a few weeks after receiving the complete file.
To obtain a certificate of insurance
Details
- Request via the online portal (PDSA Insure Hub)
- Or contact by phone: 0344 543 1129
- Or by mail: Pinnacle House, A1 Barnet Way, Borehamwood, Hertfordshire WD6 2XX
- Provide your customer and policy references to assist processing.
To contact assistance
Details
- For contract follow-up, claim, complaint:
   • Client portal (PDSA Insure Hub)
   • Phone: 0344 543 1129
   • Mail: Pinnacle House, A1 Barnet Way, Borehamwood, Hertfordshire WD6 2XX
- For health questions, nutrition, advice or bereavement support:
   • Dedicated Petcall line: 0303 334 0794
To cancel my contract
Details
- Notify cancellation at any time by:
   • Online portal (PDSA Insure Hub)
   • Phone: 0344 543 1129
   • Mail: Pinnacle House, A1 Barnet Way, Borehamwood, Hertfordshire WD6 2XX
- State your cancellation request, contact details, policy number, and sign.
- No notice required (except 14-day withdrawal period).
- Documents required if pet deceased: vet certificate.
- Pro-rata refund if annual payment and no claim during the period.
PDSA customer service contact information and procedures

FAQ

Do I need to pay the vet bills upfront with PDSA?

With PDSA pet insurance, you usually pay the vet bills yourself and then claim a refund through the PDSA Insure Hub or by phone. PDSA does not offer an automatic direct payment or “payvet” system, so you should expect to cover your pet’s treatment costs first before being reimbursed, subject to your policy limits and exclusions.

How do I cancel my PDSA pet insurance policy?

To cancel your PDSA pet insurance, simply contact their customer service by phone or via the online portal. There is a 14-day cooling-off period for a full refund if you haven’t made a claim; after that, you can cancel at any time. You may need to provide your policy details and written confirmation; if you pay annually, a pro-rata refund is possible if you haven’t claimed.

What is the difference between Lifetime and Time Limited cover?

Lifetime cover allows you to claim for the same illness or injury year after year, as long as you renew, within the annual claim limits. Time Limited cover only pays for each new condition for up to 12 months from the start of treatment or until a set limit is reached, whichever comes first. Some extra benefits are available only under Lifetime cover.

Are pre-existing conditions covered by PDSA pet insurance?

No, PDSA pet insurance will not cover any illness, injury, or symptom that was present or noticed before your policy’s start date or during the initial waiting periods. Any exclusions will also be listed on your certificate, so it’s important to review your documents before you buy or make a claim.

Does PDSA insurance include travel or trips abroad with my pet?

Yes, PDSA pet insurance includes cover for treatment abroad in PETS-eligible countries for up to 90 days per policy year. It also reimburses certain travel-related costs, such as lost travel documents or emergency boarding, within set limits. Make sure to follow the PETS travel scheme rules and keep all official receipts to make a valid claim.

Do I need to pay the vet bills upfront with PDSA?

With PDSA pet insurance, you usually pay the vet bills yourself and then claim a refund through the PDSA Insure Hub or by phone. PDSA does not offer an automatic direct payment or “payvet” system, so you should expect to cover your pet’s treatment costs first before being reimbursed, subject to your policy limits and exclusions.

How do I cancel my PDSA pet insurance policy?

To cancel your PDSA pet insurance, simply contact their customer service by phone or via the online portal. There is a 14-day cooling-off period for a full refund if you haven’t made a claim; after that, you can cancel at any time. You may need to provide your policy details and written confirmation; if you pay annually, a pro-rata refund is possible if you haven’t claimed.

What is the difference between Lifetime and Time Limited cover?

Lifetime cover allows you to claim for the same illness or injury year after year, as long as you renew, within the annual claim limits. Time Limited cover only pays for each new condition for up to 12 months from the start of treatment or until a set limit is reached, whichever comes first. Some extra benefits are available only under Lifetime cover.

Are pre-existing conditions covered by PDSA pet insurance?

No, PDSA pet insurance will not cover any illness, injury, or symptom that was present or noticed before your policy’s start date or during the initial waiting periods. Any exclusions will also be listed on your certificate, so it’s important to review your documents before you buy or make a claim.

Does PDSA insurance include travel or trips abroad with my pet?

Yes, PDSA pet insurance includes cover for treatment abroad in PETS-eligible countries for up to 90 days per policy year. It also reimburses certain travel-related costs, such as lost travel documents or emergency boarding, within set limits. Make sure to follow the PETS travel scheme rules and keep all official receipts to make a valid claim.

Charlotte Green
Charlotte Green
HelloSafe
Charlotte is a finance content specialist with a sharp analytical mind and a strong academic background. She holds a degree in Philosophy, Politics and Economics (PPE) from the University of Oxford and a Master’s in Behavioural Economics from the London School of Economics. Her academic training gave her the tools to make sense of complex financial systems—and to explain them in a way that’s both smart and relatable. Before joining HelloSafe, Charlotte worked in editorial roles for financial media and strategy firms, where she focused on personal finance, digital banking, and policy analysis. She is passionate about helping people make informed decisions about their money, especially in an age where the financial landscape is changing fast. At HelloSafe, she covers key topics such as insurance, tax, utilities, credit and budgeting tools. Her mission: provide clear, honest and actionable insights that empower readers to take control of their financial lives with confidence.

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